Lori Bales

Lori Bales, REALTOR® | The Bales Team

For Lori Bales, real estate is about much more than buying and selling property—it is about people, homes, community, and helping clients make smart decisions about one of their most important investments.

With more than 30 years of connection to the Winchester and Shenandoah Valley community, Lori combines extensive local knowledge with a distinctive background in custom home building, construction, real estate investment, and residential sales. That experience gives her clients an added perspective when evaluating a property, preparing a home for market, identifying improvements that can add value, or determining how to position a property to achieve the strongest possible result.

As Team Leader of The Bales Team at Keller Williams Realty, Lori has built her business around exceptional communication, personalized service, strong negotiation, and a team approach that supports clients from the first conversation through closing. Her professional experience includes residential sales, luxury homes, new construction, investment properties, relocation, and senior communities. She also holds a Luxury Homes Certification and has been recognized with the local REALTOR® association’s President’s Award multiple years.

Lori’s experience extends across a broad range of price points. Homes.com currently reports 150 closed sales totaling approximately $76.7 million over the prior five years, with transactions ranging as high as $1.8 million.

What distinguishes Lori, however, is the philosophy behind those numbers. She believes every client and every property deserves thoughtful attention, honest advice, creative marketing, and a strategy tailored to the client's individual goals.

Whether preparing a longtime family home for sale, marketing a distinctive luxury property, helping a buyer relocate to the Shenandoah Valley, evaluating new construction, or identifying an investment opportunity, Lori approaches the process with the same objective: provide the knowledge, resources, and representation her clients need to move forward confidently.

Today, Lori and The Bales Team serve clients throughout Winchester, Frederick County and the surrounding Shenandoah Valley, with licensing in both Virginia and West Virginia.

LORI BALES, REALTOR®
The Bales Team | Keller Williams Realty
#RedCarpetRealtor
Local Expertise. Elevated Real Estate.